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Digital Marketing Specialist - Email, Paid Media & Lead Generation | Rem

Pavago · Remote – South Africa

Salary
Not stated
Posted
11d ago
Source
Himalayas

Job description

Digital Marketing Specialist – Email, Paid Media & Lead Generation | Remote

Position Type: Full-Time, Remote Working Hours: U.S. Business Hours

About the Role

At Pavago , one of our clients is hiring a Digital Marketing Specialist to execute multi-channel campaigns that generate leads, improve conversions, and drive measurable business growth.

This is a hands-on role spanning email marketing, paid advertising, social media, landing pages, marketing automation, and analytics . You’ll work closely with sales to improve lead quality and campaign performance.

What You’ll Do

• Plan, launch, and optimize digital marketing campaigns

• Manage email marketing and lead-nurture campaigns

• Support paid search and paid social campaigns

• Create and optimize landing pages and campaign assets

• Coordinate content across social media channels

• Maintain marketing automation workflows

• Monitor website traffic, leads, and conversion performance

• Analyze campaign results and recommend improvements

• Collaborate with sales to improve lead quality and conversion

• Test messaging, campaigns, and funnels to improve performance

Requirements

• 2+ years of digital marketing experience

• Hands-on experience with:

• Email marketing

• Social media

• Paid advertising

• Digital analytics

• Familiarity with Google Analytics and marketing automation tools

• Strong understanding of lead generation and conversion funnels

• Strong analytical and copywriting skills

• Comfortable tracking campaign performance and making data-driven improvements

• Ability to execute independently in a remote environment

• Strong written and verbal English communication

What Success Looks Like

• Consistent growth in qualified leads

• Improved campaign and landing-page conversion rates

• Strong email and nurture campaign performance

• Efficient paid media execution

• Reliable marketing automation workflows

• Better lead quality and sales conversion

Interview Process

• Initial Screening Call

• Spark Hire Video Interview

• Recruiter Interview

• Client Interview

• Offer & Onboarding

Apply Now

If you’re a hands-on digital marketer who understands email, paid media, social, automation, analytics, and lead generation , apply now to help build campaigns that turn marketing activity into measurable growth.

#DigitalMarketing #DigitalMarketingSpecialist #LeadGeneration #EmailMarketing #PaidMedia #MarketingAutomation #GoogleAnalytics #SocialMediaMarketing #RemoteMarketing #RemoteJobs

Originally posted on Himalayas

Read the full advert & apply on Himalayas ↗

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