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RemoteSales & Marketing

Performance Marketing Manager - Google Ads, Meta Ads & Paid Acquisition

Pavago · Remote – South Africa

Salary
Not stated
Posted
2d ago
Source
Himalayas

Job description

Performance Marketing Manager – Google Ads, Meta Ads & Paid Acquisition | Remote

Position Type: Full-Time, Remote Working Hours: U.S. Business Hours

About the Role

At Pavago , one of our clients is hiring a Performance Marketing Manager to own paid customer acquisition and drive profitable growth across digital advertising channels.

This is a hands-on performance role focused on Google Ads, Meta Ads, LinkedIn Ads, conversion tracking, campaign optimization, and ROAS . You’ll own campaigns from strategy and budget allocation through testing, optimization, and reporting.

What You’ll Do

• Manage and optimize Google Ads, Meta Ads, LinkedIn Ads , and other paid channels

• Develop campaign structures, targeting, and audience strategies

• Own advertising budgets, spend allocation, and pacing

• Monitor and improve CAC, CPL, CPA, ROAS, and conversion rates

• Test creatives, messaging, audiences, and landing pages

• Optimize campaigns based on performance and conversion data

• Implement and validate conversion tracking and attribution

• Build weekly and monthly performance reports with actionable insights

• Identify opportunities to scale profitable campaigns

• Collaborate with creative, sales, and leadership teams

Requirements

• 3+ years of performance marketing or paid media experience

• Strong hands-on expertise with Google Ads and Meta Ads

• Experience managing meaningful paid advertising budgets

• Strong understanding of:

• ROAS and CAC

• CPL and CPA

• Conversion tracking

• Attribution

• Campaign optimization

• Demonstrated success improving ROAS or customer acquisition efficiency

• Strong analytical and data-driven decision-making skills

• Experience with creative and landing-page testing

• Ability to independently manage and optimize paid campaigns

• Strong written and verbal English communication

What Success Looks Like

• Improved ROAS and customer acquisition efficiency

• Lower CAC, CPA, and CPL

• Consistent growth in qualified conversions

• Efficient budget allocation and campaign scaling

• Accurate conversion tracking and attribution

• Clear, actionable performance reporting

Interview Process

• Initial Screening Call

• Spark Hire Video Interview

• Recruiter Interview

• Client Interview

• Offer & Onboarding

Apply Now

If you’re a performance marketer who knows how to manage paid acquisition, optimize Google and Meta campaigns, analyze conversion data, and scale profitable growth , we’d love to hear from you.

#PerformanceMarketing #GoogleAds #MetaAds #PaidMedia #PaidAcquisition #PPC #ROAS #DigitalMarketing #GrowthMarketing #RemoteJobs

Originally posted on Himalayas

Read the full advert & apply on Himalayas ↗

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